Client: intu Trafford Centre
Brief: To write monthly fashion and style features for the intu Trafford Centre website and App. Some examples below:
Title: The Sequinned Shift
If there’s one thing guaranteed to have us feeling festive it’s a sparkly number, and there’s a veritable jewellery box of sequinned dresses in our stores this year from simple gold tunics to full-on floor length embellishment – and for every budget too.
A sequinned shift is a surprisingly versatile piece which, with a little clever styling, can go from ultra-glam to edgy in an instant.
Slip on this shift from Phase Eight, team with velvet opaques, a pair of vertiginous sparkly heels and sashay into that cocktail party. Or, if you’re looking for an evening look with a little edge, throw a leather biker jacket over the dress, opt for some fierce ankle boots and strut the night away.
Something feminine and festive for Christmas Day? Slip a fine knit cashmere sweater over the dress, adorn with a fine gold chain and pop on some sparkly pumps.
Oh, and leave the statement necklace in the drawer – let the twinkle do the talking!
Title: Bauhaus Expression
Express yourself this winter with bold colour blocks, sharp lines and clean silhouettes inspired by the early 20th century Berlin art movement. Look out for geometric prints in scarlet, orange, cobalt and acid yellow, offset against neutral blacks and camel shades.
Team a statement colour block coat like this one from M&S Collection with this season’s leather dress and ankle boots for a bold daytime look or go for a geometric print silk blouse with cigarette trousers for sleek evening glamour.
Title: Fairytale Florals
Forget tripping through a summer meadow in pretty prints, this winter floral trend is all about starring in your own gothic fairytale as a forest of tangled blooms in russet, amber and sapphire wind their way across moody backgrounds. With boho inspired silhouettes and statement accessories, this look is all about drama and theatre.
Anything but ditsy, this season’s dark fairytale florals promise to bring a dramatic twist to your winter wardrobe. Give Bloomsbury inspired peasant dresses an edge by teaming with biker boots, or top a pair of 70s inspired velvet jeans with a diaphanous floral blouse in opulent forest colours. And if you’re not quite ready to fully embrace your inner boho a stunning silk print scarf, embroidered bag or statement necklace will tip a nod to the trend.
ELDON CREATIVE 